Local heroes needed to help spread life-saving messages in Road Safety Week

Do you know a local #roadsafetyhero? Brake, the road safety charity is seeking people who have made a difference to road safety to be part of Road Safety Week in 2016.

Brake is calling on people to come forward or to nominate family members, friends and neighbours who are road safety heroes. Your local hero could be someone who has campaigned for improvements to road safety, or run road safety activities, or it could be your 5-year-old child who always reminds you to buckle up when you get in the car.

Brake will be communicating key road safety messages as part of Road Safety Week (16-22 May). The charity will be calling on everyone to take simple steps to be a #roadsafetyhero and help make our roads safer. The charity is looking for local heroes that can be part of the campaign through PR and social media during the week.

Let us know who your local #roadsafetyhero is here: https://brake.wufoo.com/forms/road-safety-heroes/. If you’re putting someone else forward please discuss it with them first.

Caroline Perry, Brake’s NZ director said: “Every death on the road is a tragedy and we can all play a part in making our roads safer. We know there are already individuals and groups across NZ who are making a difference to road safety, campaigning for change locally and sharing road safety messages. We want to hear from them, to help raise awareness in Road Safety Week of how we can each be a #roadsafetyhero. If you’re passionate about road safety, or you know someone else who is, please come forward and share your story, and help us to communicate key messages about how we can make roads safer.”

Brake is also looking for people who have been bereaved or seriously injured in a crash and who would be willing to share their story and help others to learn from their experiences. Potential families or individuals can discuss their experience with Brake before signing up, and those taking part will be provided with training and support before, during and after the week.

If you would like to provide a case study, but do not feel comfortable giving media interviews, or would like to get involved in the Week in another way, Brake would still like to hear from you.

If you are part of an organisation or group that would like to get involved in Road Safety Week activities, more information is available at www.roadsafetyweek.org.nz.

People interested in providing a case study or wanting more information can contact Caroline on 021 407 953 or email This email address is being protected from spambots. You need JavaScript enabled to view it..

Brake also provides support resources for people bereaved in crashes. A book for children, called Someone has died in a road crash, and one for adults on coping with grief, are available for free from Brake. These can be ordered by calling 021 407 953 or emailing This email address is being protected from spambots. You need JavaScript enabled to view it..

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